Features

Universal Design

The web portal is made available even to inaccessible groups. It follows the standards of “universal design” for web, which data can be easily read when using “tab” button and by “talking browsers,” commonly used by blind people.

Single back-end system for multiple websites

As Panasonic operates in different countries, the back-end system supports multiple websites and languages. The content updates in the countries, where Panasonic has presence, are all done in one single back-end system.

Approval workflow

This allows review and clearance of content in a staging environment before going live. This is to ensure accuracy of information published on web.

Integrated data input

The integrated data input from Panasonic’s domain (factory) allows standardization of product information across countries and languages.

Product module

This tool allows putting in product of information and specification as easy as filling out an online form.

Benefits

Wider reach

Aside from ease of navigation, the “universal design” approach allows Panasonic to reach and promote their products to a wider range of audience.

Streamlined web editing process

The single back-end system that supports multiple websites streamlines manpower requirements for web content management.

Accuracy of information

The approval process on content update ensures accuracy of information published on web.

Standardized product information`

]The integrated data input from Panasonic’s domain (factory) ease out product update for webmasters as they automatically generate the information from the server. This also ensures accuracy of information publishd on web.